MMA

UFC & BAMMA

RDA has a rich history of working with the most recognised and watched federations in MMA.

Our experience in MMA started back in 2001 where we introduced Sky Sports to UFC, more than a decade before the rest of the industry saw the potential. Since this introduction, RDA became the first agency to secure television distribution for UFC in many key markets such as UK, Australia, Scandinavia and the Middle East. During our time working with UFC, RDA concluded over $70m in rights deals.

RDA went on to work with BAMMA as the global media rights distributor, establishing it as the UK’s #1 MMA brand.